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What if you were friends with a bunch bad-ass business leaders and entrepreneurs? What would you ask them about their successes, challenges, and most valuable advice? Imagine you could learn from their experience to help you build the high-impact business you’ve always envisioned.

That’s exactly what Business for Unicorns delivers.

Join business coach and entrepreneur Michael Keeler as he speaks with inspiring leaders and entrepreneurs who believe that business is one of the best tools for making a powerful, positive impact on the world. Every episode serves up actionable advice from leaders who are walking the talk.

Start listening at businessforunicorns.com/podcast.

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  2. Episode 16: Becoming An Industry Leader with Pete Dupuis

Episode 16: Becoming An Industry Leader with Pete Dupuis

Feb 4, 2019

Pete Dupuis is one of the few fitness professionals who identifies specifically as a "business guy."

He has served as the Vice President and Business Director of Cressey Sports Performance since co-founding the company in 2007. With an MBA from Babson College, more than a decade of fitness industry experience, and a profound appreciation for the nitty-gritty realities of managing a fitness facility, he brings a unique perspective to discussions surrounding the business of fitness.

Most importantly, he is a proud husband to Katie, and father to Collin and Owen Dupuis.

 

In this episode, Michael and Pete discuss:

  • Positioning your business in a specific niche
  • The social media strategy for small businesses, especially in the fitness industry
  • Developing a gym culture